We’ve moved

You may be wondering why no newsletters from the She’s Back shed for a fair few months. Fear not – we haven’t disappeared. We’re still here, sharing what’s important, useful, practical & generally uplifting & edifying on women & work. Just not here via newsletter.

We’ve migrated to a private Facebook group. If you can’t beat ’em join ’em & all that. It’s now a convivial, communal conversation & not merely us on transmit mode. Suffice to say – we’d LOVE you to join us, now. There are all sorts of magnificent people in the group offering all sorts of practical support & tips. We’ve made it a  no selling, minimum moaning zone. It’s a healthy, thriving, growing community of like minded people.

Hopefully see you there pronto. Dive in – you’re amongst friends.

We hope you have a wonderfully well deserved break of some description over the holidays. Remember – no one notices the difference between 80% & 100%. Take it easy.

We will be back in the 2018 with news of our book, published 24th May. Oh yes.

Happy holidays folks.Deb & Lisa

Something immensely cheering

Hello again lovely She’s Backers. We’re still here, we still make noise & we’re still trying to shift the needle on women & work. Action, not rhetoric. So what’s occurring?

Apart from the gorgeous glory of Autumn – the light! the leaves! the cosiness! the marked improvement in tele’ & films! the sense of fresh start! the back to school fleet of foot feeling we seem to share! – a few things have caught our eye of late. Good news stories about women & work. They’re rare so when we see them, let’s celebrate.

Uber. Marmite, we are aware & no strangers to controversy & troubles. So what do they do – hire a woman to tell their story better. What a woman Bozoma Saint John is too. Appears she’s not merely super disciplined, stylish, smart & creative – damn her – she’s also earned her stripes in the male dominated worlds of music & tech. That’s her, above – one of the smartest women in Silicon Valley right now.

As a single mother who lost her husband to cancer, she’s had a tough journey. Hats off, Boz, shifting perceptions on so many levels.

“I couldn’t be blonde, I couldn’t be white. At 13, I learned what it meant to walk into a room & not care what everybody thinks of you.”
Bozoma Saint John, Chief Brand Officer, Uber

Back in good old Blighty that stalwart of tradition, the RSC is choosing all female directors for its summer 2018 season. Let’s be clear – this is a Very.Big.Thing. Theatre’s a very tough nut to crack & a profession that’s pretty much incompatible for women raising a family. We should know, Deb’s worked in some of the best. These woman are all excellent at their craft. Time to see how women share stories.

Ahh – the establishment. How about the worlds oldest English speaking magazine, The Spectator, who blew a few cobwebs away with a bold, simple hire. Their no CV policy helped them find the best intern. And no sh*t Sherlock, that person happened to be a 48 year old mother of three. Hurrah. Katherine Forster, who was judged on the quality of her work & what she delivered.

It’s not beyond the wit of man, employers, is it? So let’s ditch the CV & look at what people can do, what value they can add rather than how long they’ve slogged it out in the trenches.

Something we are very proud of

We helped some brilliant women land jobs. Real ones. Not programmes or projects but properly remunerated, meaningful work that works for them. We couldn’t be happier. Why? Well – these were roles that didn’t exist. With a little light nudging & lateral thinking on our part we matched a companies need with a women who wanted to work, on her terms. We’ve learned:

1. Women have fantastic skills & experience & can be a cost effective way of getting work done. They rarely want full time & they can deliver what needs to be done in the time allocated

2. There’s a robust business case for SMEs. Ignore big companies quakking on about targets, gender pay gaps & whatever the agenda is this month. It’s frequently entrenched in tedious, impenetrable admin. Smaller companies get it & are up for tapping into this fantastic source of talent. They need work doing, they know as they grow they need women ( or forget it down the line) & they need a grown up, someone grounded, trusted & able to voice ideas & suggestions. They rarely have budget or office space for another full time, desk based employee. Finding a flexible solution for all is win win.

3. There are hundreds of invisible opportunities. An old school job didn’t exist, the companies were confused about where to advertise the role,(so much choice, too little time & money) the women, don’t know where to look. We brokered the deal
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4. These were roles that required highly skilled, thoughtful talent. Genuinely flexible opportunities that capitalised on women’s talents & depth of professional experience.

5. Women were ready – enthusiastic, proactive & flexible. They offered ideas on how the work could be done, they co created a solution & they compromised.

Something you can do – send us your CV
We’re under no illusions it’s tough out. But if you think this describes you, send us your CV. Now. We would love to help & we will if we can. Promise. We’re approached by small Consultancies, Film Production Companies, Architects, Marketing & Digital Agencies. People like our She’s Back-ers. Quite right too.

Something we’re aiming for

This month we’re channelling our inner Elvis. Not quite the glorious Vegas rhinestone pantsuit, peanut butter/jam sandwiches era, sadly. Think A little less conversation, a little more action, guaranteed, mantra ( see him at his glorious peak by clicking on his face ) Still way too much content on women & work, rarely backed by impact & action. This edition will strive to be short, sharp & useful. A little like us on a good day. Let’s hit it.

Something is a changin’ 
Men. By jove some appear to have got it. Big splashy newsworthy stuff. Sums up the state of the nation when what we consider to be good old fashioned common sense grabs attention but there you have it. Let’s start with that most zeitgeist (well here in the UK at least) of topics – government. We, the pundits & analysts & we suspect most of the Politicians have no idea what’s going on here right now but it would appear that whatever your Politics,, we will see more women represented. Which is a good thing.

We know that companies with more gender-balanced leadership teams significantly outperform companies with only men at the helm. Why wouldn’t this be even more true at a country level
Avivah Wittenberg-Cox, CEO of Twenty first.

Dig beneath the PR & soundbite slick headlines. Gender balanced cabinets, deliver, & some. Where women are significantly represented in government, those countries outperform the US. Read evidence from Finland, Sweden & Rwanda  here.

  • Back in Blighty, our London Mayor, the tremendous Sadiq Khan placed women at the fore of his Mayoral team to help him deliver his manifesto pledges. Critically none of these appointments smacked of obligatory quota fulfilling manoeuvres. These are women adept at negotiating public policy, experienced & efficient.
  • Just occasionally it needs an easy on the eye mellifluous voiced actor to land a message. James Nesbitt barnstormed the recent BAFTA ceremony with a passionate call out to his profession. Supporting ERA, the campaign for the Equal Representation of Actresses, James nailed it – this is an inequality that is absorbed by everyone on their screens every day. It’s our daily narrative norm.

Recruiting has begun

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We have launched our website!

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